There’s something about the sight of any Lego pack that provides you right back to your childhood. For some, the small obstructs were a vital part of the early years and helped form their imaginations and ingenuity. Now, Lego’s production processes are really advanced and the company is definitely working hard to settle ahead of the competition on sustainability.
When Ole Kirk Christiansen started his first factory in Billund, Denmark, in 1932 having been determined to make the best development toys that you can buy. He started by using cellulose acetate to create the small bricks, but later on switched to acrylonitrile butadiene styrene (ABS plastic), which is still applied today.
An important ingredient to the success within the Lego program was the simple fact that every piece match all the others – the bricks could possibly be combined in 915, 103, 765 different methods, according into a 1992 Seglar catalogue. The business also create a new developing process and started employing injection rounds, which allowed it to make places to take your kids a large number of new products yearly.
By the nineties, however , this company was taking a loss, partly due to its shift aside coming from traditional model design and into creating licensed intellectual property. It started producing units based on well-liked movies and video games, such as Star Wars and Winnie the Pooh. But a lot of these sets were expensive and turned off fans.
In recent years, the company seems to have jettisoned noncore businesses and increased investment in its core packet toy organization. It has also made a push in to in-house brands like Ninjago and Union Knights along with partnered with big mass media companies to produce movies and TV shows based upon these themes.